We have estimated that the total market in Washington D. The products will be made with locally sourced ingredients and will be promoted as having large portion sizes, a cheap price, and a delicious taste.
Mission Statement To provide Washington D. Industry Analysis It is estimated that the food truck industry will be worth 2.
If demand begins to outpace supply, Mickey and Pat will consider opening an additional food truck. When the restaurant begins serving breakfast in February, this location will be open 6 a.
However, he feels that his position does not provide him with opportunity to connect with his customers.
With accents like a raw steel countertop, concrete flooring, a pegboard wall, an original FreshJunkie mural and modern seating that fits about 20 patrons, the spot is entirely unrecognizable for anyone who frequented the area before. Holey Moley also has the good fortune of being founded on the cusp of another market trend towards consuming gourmet guacamole.
Mickey will bring his food preparation expertise to the enterprise to ensure high quality products and efficient cooking standards.
Our products are simple, yet highly desired by foodies in Washington D. However, with the struggling economy, restaurants are cutting portion sizes and increasing prices much to consumer dismay.
However, their burritos are significantly smaller and less delicious. We will use the traditional social media channels such as Facebook, Twitter, Pinterest, and Instagram.
Availability of substitutes Currently, there are no other food trucks selling guacamole.
Full, retail price of products Discounted: In addition, the inclusion of guacamole on our menu gives us a competitive edge. Bargaining power of buyers: As Holey Moley becomes successful, prospective food truck owners may begin to copy our business model.
For owner Pat Fellows, expanding the fresh-eating franchise from his Main Street Market location to this particular part of town has been a long time coming. We hope that this unique selling proposition will be a strong enough incentive for us to retain customer loyalty. All products will be hand-made on site and at the time of purchase.
However, there are three other food trucks selling Mexican food: Jammin juice approached Holey Moley with an offer to establish a mutual discount promotion.
Products and Services Our burritos are made from locally sourced ingredients. Since Holey Moley offers larger portions that our competitors we do not expect to encounter any pressure to reduce prices. We use organic and high-quality ingredients to provide our customers with the best tasting burritos and tacos.
Compared to competitors in D. The threat of new entrants within the food truck industry is extremely high given its popularity and ease of entry.
Positioning Our food truck is designed to catch the eye of potential customers. We have positioned ourselves perfectly to take advantage of these two market segments. Mobile Food Services Threat of new entrants: The food truck sector is one of the best performing sectors of the food-service industry.
We will also hire two college students to hand out flyers at strategically placed locations throughout Washington D. We feel that if the customer experience is comfortable during these months, we may negate the decline in traffic to a reasonable extent. Though the restaurant currently serves its normal menu of fresh, made-to-order salads and wraps, plans are already underway to expand the daily offerings by mid-February with fast, healthy breakfast options for people out running morning errands.
We anticipate the completion of a new Chevy Chase business plaza near K-Street to significantly increase our revenue at the end of year two.
He holds a B. Hungry professionals looking for a high protein, high value meal. Get started on your food truck plan with these free downloadable business plan templates.Cucumber Lemon Mint Water Detox Side Effects Weight Loss Diet | killarney10mile.com Reviews Of 10 Day Detox Diet Dr Ox Three Day Detox Weight Loss 1 Week Detox Diet For Weight Loss.
Cucumber Lemon Mint Water Detox Side Effects Body Cleanse Ion Foot Detox Baton Rouge Ultimate Detox Smoothie killarney10mile.com Overview. Holey Moley is a food truck serving burritos, tacos, and guacamole, operating in Washington D.C.
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